Yes! You can do this for a single campaign or all at once. For more details on generating a pixel through Facebook, click here.

Adding pixel to all campaigns:

  1. Locate and click on the Account Settings tab by clicking on the icon with your initial in the top right-hand corner of the platform. The tab will appear in the roll out menu below.
  2. Once you are on the Account Page, click on the Personalization Tab and select Landing Page Scripts from it.
  3. Click on the Add Scripts button.
  4. Paste your tracking code (from Google, Facebook, etc.) into the header box (the top text box).
  5. Click Save Changes at the bottom of the page.

Moving forward, all campaigns with landing pages will have the tracking code appended.

Adding pixel to a single campaign:

  1. Access the campaign timeline by Editing your desired campaign.
  2. On the Landing Page element, click the Three Dots (More Actions) button.
  3. In the bottom left corner, click on the Advanced Settings button.
  4. This will open up access to the header and footer code boxes.
  5. Paste in your tracking code (from Google, Facebook, etc.) into the header box (the top text box).
  6. Click Save on the Landing Page element.

The Facebook Pixel code should look like this:

<!-- Facebook Pixel Code -->
<script>
  !function(f,b,e,v,n,t,s)
  {if(f.fbq)return;n=f.fbq=function(){n.callMethod?
  n.callMethod.apply(n,arguments):n.queue.push(arguments)};
  if(!f._fbq)f._fbq=n;n.push=n;n.loaded=!0;n.version='2.0';
  n.queue=[];t=b.createElement(e);t.async=!0;
  t.src=v;s=b.getElementsByTagName(e)[0];
  s.parentNode.insertBefore(t,s)}(window, document,'script',
  'https://connect.facebook.net/en_US/fbevents.js');
  fbq('init', '{your-pixel-id-goes-here}');
  fbq('track', 'PageView');
</script>
<noscript>
  <img height=""1"" width=""1""display:none"" 
       src=""https://www.facebook.com/tr?id={your-pixel-id-goes-here}&ev=PageView&noscript=1""/>
</noscript>
<!-- End Facebook Pixel Code -->